/** * Skin for the Image-Icon box module */ class Airi_Image_Icon_Box_Skin extends Elementor\Skin_Base { public function __construct( Elementor\Widget_Base $parent ) { parent::__construct( $parent ); add_action( 'elementor/element/athemes-image-icon-box/section_style_content/after_section_start', [ $this, 'register_controls' ] ); } public function get_id() { return 'airi_image_icon_skin'; } public function get_title() { return __( 'List style', 'airi' ); } public function register_controls( $controls ) { $controls->add_control( 'general_color', [ 'label' => __( 'General color', 'airi' ), 'type' => \Elementor\Controls_Manager::COLOR, 'default' => '#f89121', 'condition' => [ '_skin' => $this->get_id(), ], 'selectors' => [ '{{WRAPPER}} .icon-wrapper i' => 'color: {{VALUE}};', '{{WRAPPER}}:hover .icon-wrapper i' => 'color: #fff;', '{{WRAPPER}}:hover .icon-wrapper' => 'background-color: {{VALUE}};', '{{WRAPPER}}:hover .icon-wrapper::after' => 'border-left-color: {{VALUE}};', ], ] ); } public function render() { $settings = $this->parent->get_settings(); $has_content = ! empty( $settings['title_text'] ) || ! empty( $settings['description_text'] ); $html = '
%2$s
', $this->parent->get_render_attribute_string( 'description_text' ), $settings['description_text'] ); } $html .= '
Benefits for your Business
In this article we’re gonna talk about the benefits of Influencer Marketing. So let’s imagine your Business is working with multiple Influencers. The planning is already done and the Influencers received their free products. Here is what you could expect from the current Situation:
Direct Traffic:
The Influencer uses the provided product to promote your website/shop. In other words, his job is to generate a lot of visitors for your website and eventually generate sales, if the traffic converts well. For conversion many different factors play a role here. For example, the audience (age, gender, etc.), geographics (what countires is the traffic coming from) and many more!
Social Promotion:
Another great benefit of Influencer Marketing is Socail Media Growth. While the Influencer is showcasing and using your products, he should always link to your social media profiles. So people can directly check out your brand on social media and eventually become a new follower.
Content Creation:
This is just a byproduct of Influencer Marketing. The Influencer almost always creates content of your products (unboxing videos, reviews, product showcases, videos/photos of the product in use). This Content is basically free content for your own Social Media Profiles and you can even use it for creating advertisements.
Conclusion
Influencer can be such a powerful Marketing toll, if it’s done the right way. There are three main benefits. One for monetary ROI (making back the money you invested) and two for social ROI (growing on Social Media; long term profits). Social Media becomes more important each day in todays world, so if you haven’t already started you Businesses Social Accounts, start them today and use Influencer Marketing as a strategy to grow! If you are scared to try it yourself, you get simply get in contact with us and we would love to manage your campaigns!

I grew up with Social Media as a part of my daily life. In February of 2017 I decided to start my first serious Instagram page, which today has almost half a million followers. On this journey I got in touch with some big Influencers, started other successful pages and learned a lot about Marketing & Business in general. Now I would love to use my experience, to help your brand grow!

I grew up with Social Media as a part of my daily life. In February of 2017 I decided to start my first serious Instagram page, which today has almost half a million followers. On this journey I got in touch with some big Influencers, started other successful pages and learned a lot about Marketing & Business in general. Now I would love to use my experience, to help your brand grow!

The Concept of Influencer Marketing
Almost everybody uses Social Media these days, which makes it so powerful for Marketing. On Social Media you can find people with similar interest just like you have. But you can also find people called Influencers. These people are just a normal user like you, but there is one big difference. They have build a fanbase, which like what they do, what they talk about or basically the content they create. It does not even have to be niche based. There are many big Influencers, which are multi niche or even general pages. For example they simply share their day to day life and keep their fans updated, what food they eat or what they have planned for the day. Those are general or lifestyle Influencers.
There are also other types of Influencers. People which build a community around a certain topic, for example cooking, fitness or similar things we call „niche-Influencers“. They have the ability to influence people on a certain topic. Now how could we use Influencers for growing your Business?
Basically it’s pretty simple. You provide the Influencer with some free products and maybe a small fee in return for a showcase on their social media. In this series we will also cover different options, how

I grew up with Social Media as a part of my daily life. In February of 2017 I decided to start my first serious Instagram page, which today has almost half a million followers. On this journey I got in touch with some big Influencers, started other successful pages and learned a lot about Marketing & Business in general. Now I would love to use my experience, to help your brand grow!

I grew up with Social Media as a part of my daily life. In February of 2017 I decided to start my first serious Instagram page, which today has almost half a million followers. On this journey I got in touch with some big Influencers, started other successful pages and learned a lot about Marketing & Business in general. Now I would love to use my experience, to help your brand grow!

I grew up with Social Media as a part of my daily life. In February of 2017 I decided to start my first serious Instagram page, which today has almost half a million followers. On this journey I got in touch with some big Influencers, started other successful pages and learned a lot about Marketing & Business in general. Now I would love to use my experience, to help your brand grow!